You negotiate every day
But were never trained for it
A practical programme for food industry professionals who need to build relationships and shape conversations.
FEARLESS RELATIONSHIPS
Most support functions in food manufacturing never get negotiation training. That’s reserved for commercial teams — the buyers, the account managers, the people with “commercial” in their job title.
But technical leads, NPD, marketing and category professionals negotiate every single day. With retailers, with suppliers, with operations and commercial colleagues who have completely different priorities – and with senior leaders who’ve often already made up their mind.
Fearless Relationships gives them the skills commercial negotiators take for granted — adapted for the realities of support functions in food.
WHO IS THIS FOR
- Technical, NPD and marketing professionals who regularly navigate tricky conversations — and whose job regularly involves reaching agreement under pressure with people who have different priorities.
- Managers who leave conversations without the outcome they needed — and watch it slow the project down.
- Food professionals dealing with genuinely difficult stakeholders — where the other person is resistant, defensive, aggressive or simply won’t engage.
- Organisations who want their teams to hold their own commercially, to stop conceding things they didn’t need to, and to arrive at agreements that work for the business.
WHAT PARTICIPANTS WALK AWAY WITH
- They’ll reach agreements that stick.
- They’ll walk into difficult conversations prepared.
- They’ll read the room — and use it.
- They’ll handle pressure and challenging behaviour.
- They’ll stop leaving value on the table.
WHAT THE BUSINESS GAINS
- Less margin conceded.
- Fewer post-meeting renegotiations.
- Decisions made in the room — not passed up the chain.
PROGRAMME FORMAT AND INVESTMENT
A structured 3-month programme built around two in-person days, line manager integration, peer accountability and a FAST Session
Cohorts of 10 people
From £9,000 + VAT
TESTIMONIALS
If your team is having the hard conversations but not getting the right outcomes, let’s talk.